DO A MADONNA
The new hot read for the summer, as recommended by The Chamber of Commerce is: DO A MADONNA!™.
The author is Vicky Vaughan, twice award-winning brand consultant and managing director of The Brand Surgery. Vicky has commended Proto Restaurant Group as an example of excellent branding, and has benchmarked us as an example to other businesses to follow.
Vicky says: “I created DO A MADONNA!™ because as a branding consultant, I am concerned over the number of businesses I meet who depend on their logo and marketing collateral as a lifeline to business success. DO A MADONNA!™ educates business owners and their employees that a brand is only successful once it becomes a good memory.
Why have I called my book DO A MADONNA? I have used this analogy because Madonna is a massive inspiration to me, and I believe that other businesses and their employees can learn from her innovative evolvement, attention to detail, combined with my business branding philosophy. I want to help and nurture small businesses to avoid disaster and hardship, by educating them on the importance of branding.
To become a brand, just like Proto Restaurant Group, one must focus on customer care, attitude, ambience, personal branding and much more. To make the book more engaging for readers, I have highlighted some local, national and international services and establishments I have sampled. I have also set the UK the ultimate challenge of rebranding their reception areas if they are not already immaculate. It doesn’t matter whether you are a mechanic, an insurance company, a funeral director or a dentist – there is no excuse not to make a good first impression.
I am donating 5% of my book profits to Madonna’s charity, Raising Malawi and helping young businesses to get off the ground and stay there. Log on to www.doamadonna.com to order your copy at only £10, the most competitive branding consultation around!
I have thoroughly enjoyed writing this book and my second book is well on the way. I am writing a range of booked called “DO A …..”. Guess who is next on my list?”
To win a signed copy of DO A MADONNA!™ Send a photo of your reception area/or guess the name of my next book, along with your name, contact telephone number, email address and postal address (inc Postcode) to Vicky Vaughan, DO A MADONNA!™, 23 Harrow Road, Worthing, West Sussex BN11 4RB. I guarantee that your name will not be passed to any third parties. Please state if you would not like to receive more information about the book on your entry.
To experience perfect branding at Proto Restaurant Group for yourself, call Food restaurant in Worthing on 01903 227790, or The Fish Factory in Worthing on 01903 207123, or The Fish Factory in Littlehampton on 715000.
